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2011

MICROSOFT YELLS TO SELL

July 13, 2011 0

Software Giant Microsoft has collaborated with Yell Group, UK’s marketing company with a motive to sell cloud services and online ads to both medium sized businesses as well as small businesses. This partnership will look forward to sell local, mobile and search ads. Yell will even be accessing to Microsoft’s cloud as well as business software full suite which has been targeted towards small and medium sized businesses. This would include Microsoft Dynamics CRM and Office 365. Yell.com’s search results would also get priority from Yahoo and Bing search engines.

Yell is an England based company and has already established itself by providing website design and online and print digital marketing services. It has provided these services all over the world and has a customer base of more than 1.3 million. But what is the most interesting fact is that Yell group has a dedicated sales force which partners with medium and small sized businesses. This sales force can be termed as one of the largest sales forces. Yell’s good customer base in US, Latin America, Spain and UK will even boost Microsoft’s purpose majorly.

Microsoft made this announcement in Los Angeles in the Worldwide Partners Conference which was a conference which was a week-long. It actually proved out to be an opportunity for the partners as their knowledge about the upcoming build partnerships, network, products and tools. This conference was attended by over fifteen thousand people.

Microsoft is of the view that to grow one’s cloud business, subscribing to any of the packages would be helpful. From Microsoft Cloud Accelerate to Microsoft Essentials Pack, every pack has its own benefits. Some of the benefits are providing training opportunities which would be helpful in both expanding as well as building one’s expertise, marketing resources and assisting presales technically, optimizing exposure for marketplace, getting rights to MIcrosoft’s recently launched cloud technologies for internal use, etc.
Cloud offers various services which are tailor made to fulfill the requirements of each and everyone. Some of the services are detailed as below: –
-> Microsoft Dynamic CRM online: – This is service which provides CRM capabilities to an advanced level. Here one’s customers do not need to make investments majorly in staffing and IT. Its an easy to use software for CRM which has many other features even.
-> Microsoft Hyper V-Enabled Private Cloud: – This helps one’s customers to make any up-gradation to the server platform technologies and Microsoft private cloud which are recently updated. It thus creates unseen business opportunities as the IT costs of one’s customers are reduced.
-> Microsoft Office 365: – This service helps one to combine the trusted applications of Microsoft Office to cloud which would help the businesses to flourish as they would be able to offer never-experienced before solutions for their customers.
->Windows Azure: – It is one pack which has so many advantages that one would just want to enjoy and not waste time counting them. Its cost-effective, flexible,powerful, reliable and simple for the start. Its one magic box which can change one’s business structure positively.

There are many other packs even such as Windows Intune, Partner-Hosted services, etc which have already been in the eyes of many business entrepreneurs.

Vice president of Microsoft’s SMB Worldwide, Thomas Hansen showed his excitement while detailing the media with their plans of forming a strategic alliance with UK’s marketing company. Yet another announcement made by Microsoft was that it has entered into a partnership even with Renton’s Parallels for the development of a specific system which would be cloud based and would be made available for the health care industry.