There is no smoke without Fire… How many times have we heard this. And now, there is a buzz in the Internet world that Google may be looking to expand into games — on the basis of an ad which Google published for a position – Product Manager, Games.
The gadgethelpline blog depends on the words used in the ad “Rare opportunity to grow a brand-new business – Games at Google!” to derive that Google could be looking to seek its share in the online games pie.
(Image credit: Geek.com)
A geek.com post goes further and analyses the Google ad and says, “ Social networking is mentioned specifically, and in the same sentence as ‘virality.’ Google also wants someone who can build relationships with existing game developers suggesting Google is about to get into games in a big way, possibly starting a new social games portal, or at least better supporting them through Chrome OS and on Android.
Matthew Humphries of geek.com voices his opinion : “Games are big business no matter what platform you are targeting. Nintendo, Sony, and Microsoft rely on them to sell consoles, and in the process are generating billions in revenue. At the same time the App Store is packed full of new indie titles while attracting publishers and well-known IP to the iPhone and iPad. You then have a plethora of web-based game portals, mostly dominated by Flash games.
What Google’s strategy is remains unclear, but we could see something along the lines of Kongregate to begin with. Google relies on advertising for its revenue so free games supported by adverts makes sense, but hopefully with the quaility bar set very high. That can’t be all they have planned though, and games will no doubt form a part of whatever Google formulates to take on Facebook.”