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2011

FACEBOOK GAMERS CAN GO HEAD-TO-HEAD NOW: BRINGIT

September 13, 2011 0

BringIt, a transactional platform has worked hard on coming up with a unique head-to-head gaming experience for social games companies. BringIt will soon add in the head-to-head wagering to its platform. The social games companies will now be able to rope in additional revenue and gameplay relating to their existing offerings.

BringIt has always focused its concentration on improving the platform for social game publishers, which work on adding challenges, tournaments, social leader boards, virtual currency collection, and payouts to their social games. The latest addition however seems to be the most unique of all as having a head-to-head competition would be unique for users all over the world. Additionally in such competitions, the players wager and win virtual currency.

The expected reach of this new functionality is assumed to touch the lives of more than 2.1 million active users on a daily basis. From the detailing, the uniqueness can be noted as below:

  • Wager & win virtual currency – Players can compete head-to-head, wagering virtual currency on the outcome.

  • One-on-one or more – You can compete against one friend or many.

  • Go viral – Challenge your Facebook friends by posting to their Wall.

  • Play when you want – Asynchronous play means players aren’t limited -to playing when their friends are online.

  • Plenty of choices – You can compete using any of BringIt’s Flash mini-games, inside any of BringIt’s integrations with leading social games and websites.

  • You’ve been challenged – BringIt’s challenge management system lets players know when they’ve been challenged, allows them to review and act on pending challenges, and lets them look back at past results.

  • I want a rematch! – The one-click rematch button gets you back in the game.

  • Cash in quick – Virtual currency prizes are awarded instantly when match is complete via API calls to partner’s currency wallet.

BringIt, with this new addition would take the social gaming experience to a higher level. From tournaments and solo challenges to the next gen head-to-head competition and the best point is that the virtual currency will still play its part to the existing Facebook games. Talking about this improvement in the business terms, it will surely help in increasing revenue, retention and engagement.

The working from BringIt would take less than a day for the implementation, but that is not all. The company even claims that it would boost the gameplay time too. There would be an increase in the velocity of spend and converts more players into paying customers.

BringIt Founder and CEO Woody Levin stated, “As trail blazers like BringIt and Kabam have demonstrated, the social gaming market is awakening to the need for new, more competitive modes of game play alongside the traditional simulation and builder games,” He continued saying that they have the industry’s first and only head-to-head wagering functionality in their multi-game platform which is for their clients and end users. He concluded saying that this new feature would connect more than 8 million players, which even proves once again that why BringIt is the leader in third-party engagement and monetization platforms.

The first on the game publishers list on Facebook, who have opted for this innovation to their players are CrowdStar, East Side Games, Sometrics, and Mall World.