Bloggers trashing your company? Online reputation managers are here
Chances are that when you run a search for a company on the web, blogs with negative content will show up on the first page, if not as the first search option.
For example, a Google search for "Airtel broadband + reviews" or "Tata broadband + reviews" throws up blogs that don’t exactly praise these companies’ services. This is the case with many other services like Dish TV and Tata Sky.
Apart from the embarrassment, these “crazy blogs” — as companies term them — force India Inc to spend crores of rupees to repair the damage.