Sunnyvale, California — Just a day before the launch of iPad, Yahoo today released Yahoo Entertainment for the iPad, a free app that offers an iPad-friendly user interface for exploring entertainment reviews, television listings, exclusive video contents, news and more.
Yahoo Entertainment, which is a free download, seems to take advantage of the powerful capabilities of the iPad for producing interactive and personal experiences fully employing the iPad’s multi-touch feature and geo-tracking functionality for pinpointing consumers’ locations in delivering relevant, local televisions listings and content. The Yahoo Entertainment App for the iPad also features both portrait and landscape displays.
Yahoo senior vice president of Integrated Consumer Experiences said:
“Devices like the iPad allow Yahoo! to create new experiences and expand the art of what is possible in the eyes of consumers. Just like we did with Connected TV and mobile, we successfully re-freshened the consumer experiences for an entirely new application. Yahoo! Entertainment for iPad is simply amazing. The combination of compelling and engaging content coupled with unique design and innovation, provides consumers with an unparalleled Web experience.”
Key features of the Yahoo Entertainment app for the iPad include:
- TV Program Guide and Listings: Find favorite programs, featured TV shows, and recommendations; customize and filter content for a personalized entertainment guide.
- News, Comics, and Book Reviews: Read the most sought after entertainment news from Yahoo! TV and Yahoo! Movies and more, in an easy-to-navigate, magazine-style layout.
- Original Video Content: From sports to news, discover videos from Yahoo!’s top media properties, including Yahoo! Sports Minute and Tech Ticker. Video content is also available from other notable sources.
The real-time TV program guide provides you the local line-up for your service provider and the app displays your favorite shows. You will have the options to sort by genres or categories and filter shows by time, day, or channel.
The video section boasts news channels of all kinds, including sports, business, entertainment, and current affairs. You will also get weather forecasts and access to original Yahoo programming such as Tech Ticker, Primetime in No Time, and Daytime in No Time.
This release manifests the future direction of Internet design and is another example of Yahoo!’s continued commitment to delivering cutting-edge, innovative and personally relevant experiences. It is the first of many engaging experiences being developed by Yahoo! for iPad.
Yahoo Entertainment is available now on the App Store, and is compatible with an iPad running iPhone OS 3.2 or later.