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2009

Google Expands AdSense Reports For Local Currency

July 24, 2009 0

New York — Making easy money online is the choice of many, especially with Google Adsense. Google, the Internet search and advertising giant early this week announced that it has expanded the availability of reports in local currency for AdSense publishers in Denmark and Norway.

Google’s advertising channel made website owners thrive their website’s earning potential by generating money from their content by simply pasting a small piece of Google ad code into their pages and have Google ads served up automatically based on their content.

But one of the major difficulties with many international Google Adsense publishers over the years has been the fact that it only uses US dollars as a currency, which means that your earnings as a UK publisher are subject to the dollar fluctuations, and more specifically, the pound sterling fluctuations. This meant that money you earned in Adsense last year was considerably less than it was a few years ago because of the weak pound. Hence, many international publisher made requests to view reports in currencies other than U.S. Dollars.

Now Google has launched its reporting in local currencies, for publishers located in France, Germany, Italy, the Netherlands, and Spain can now view AdSense reports in Euros. You can also look at your reports retrospectively too, so you can see reports from when you first started with Adsense in pounds sterling.

Now Google has launched its reporting in local currencies, for publishers located in France, Germany, Italy, the Netherlands, and Spain can now view AdSense reports in Euros. You can also look at your reports retrospectively too, so you can see reports from when you first started with Adsense in pounds sterling.

So, if you are situated in any one of these regions and make this update, we will convert your earnings to Euros on a daily basis using the prevailing market rate from the previous day. With earnings converted daily, you will avoid the risk of currency exchange fluctuations between USD and the Euro.

Switching to these new reports also suggests that all earnings earned from advertisers paying in other currencies will be converted to the publisher’s local currency each day.

“If you receive payments in your local currency, there would not be any additional conversions at the end of the month, but you can still update your payment method and currency at any time,” explains Arlene Lee of Google’s Inside AdSense team.

To download reports in comma separated values (CSV) format:

  • From your reports page, generate the report that you would like to download.
  • When your report has been created, click CSV from the header bar of your report.
  • A download prompt will appear – enter a filename and location, and click Save.

Google notes that CSV files can be easily imported into common spreadsheet applications, and downloadable reports make it easy to chart the results of your channels, as well as historical data from your account.

Lee also suggests that saving copies of past reports in US dollars for you own records. “Once you are ready to switch to local currency reports, sign in to your account and look for the green prompt in the upper right hand corner of your Reports Overview page,” she says. “Click on the link, and you will then be asked to agree to a new set of Terms and Conditions. If you have questions or need legal advice on interpreting the new Terms, please do not hesitate to contact your attorney.”

Google encourages users to switch to their local currency reports soon, because the change will soon be required. More information about the reports can be found at the help center here.