Facebook Lures Away Another Google Exec “The migration of Google employees to Facebook continues.” Facebook Inc. on Tuesday lured away Ethan Beard, Google’s director of social media, a second high-ranking executive in less than a month, to serve as new director of business development at the Palo Alto, California, company, according to an e-mailed statement. […]

Microsoft Prods At iPhone Application Developer Kit Microsoft nevertheless, may not have profited from the initial iPhone hype, but that does not mean the behemoth tech company does not have plans to milk the cash cow from Cupertino. From the time of disclosing the iPhone developer kit, software organizations around the world have been trying […]

Yahoo! Draws Younger Audience; The Wealthy Use Google Yahoo! Search attracts a younger audience than Google… “Research firm Hitwise has put together an analysis that looks at the demographics that Yahoo Search attracts compared to people using Google’s search engine tend to be older and more well off than those using rival services…”

US Newspaper Titans Forge Online Advertising Partnership With circulations falling and ad dollars migrating online, a quartet of media players’ band together to leverage their new-media advertising assets… “In the latest example of traditional media players allying in the face of shrinking print fortunes, four companies have formed an online sales organization to sell national […]

Microsoft Shuffles Online Services, Expanded Roles For Key Executives Microsoft announced the recent promotions of 14 executives, as company matches leadership talent to expanding business priorities… “Microsoft shook up its executive ranks Thursday, bringing together a triumvirate of managers to take over its troubled online-services operations and shaking up management of Windows Mobile and Vista…”

Google Prepares Video Ads For Search Results Advertisers will be given the option of running video links under the traditional text advertising that runs alongside search results… “In a bid to improve the presentation and thus click-ability of their ads, Google has started testing out click-to-play video ads on some of its search results’ pages…”

Quitting Facebook Gets Easier Social network adds form to help permanently delete content and photos in user profiles… “Palo Alto-based Facebook Inc. has, up to now, offered a deactivation option that retains personal information of the user on the company’s servers. Deleting an account entirely has been difficult to do, some users said…”

BT, Carphone And Virgin Media Agree Ad Exchange A London-listed company offering targeted online advertising has signed up three of Britain’s biggest internet providers (ISPs)… London — Three of the UK’s biggest Internet Service Providers (ISPs) have signed up to grab a share of the booming online advertising market through a new deal that allows […]

AOL, IAC’s CitySearch In Local Advertising Deal Valentine’s Day is a perfect occasion to get together, which AOL and IAC’s Citysearch will do with local content and advertising… “Amidst all the secret talks of mergers and deals between the top search players, not to be left out in the race to grab advertising dollars, AOL […]

Yahoo Explores Tie-Up With Murdoch’s News Corp. Merger talk restarts after hiccup… “In the latest twist in the Yahoo saga, News Corp. is taking a second look at a possible deal with the online giant just days after chairman and CEO Rupert Murdoch said he had no interest in an outright acquisition of Yahoo…”