Redmond, Washington — In a move that is depicts a potentially far-reaching accusations for the problem of click fraud in paid search, Redmond, Washington, software maker Microsoft earlier this week filed a civil lawsuit against three Canadian individuals for allegedly manipulating clicks on search ads to hurt rivals and give their own ads an advantage […]

San Francisco — Google owned popular video-sharing site YouTube, earlier this week unfurled a “sweet spot” a unique option that allows viewers to pick their own ads rather than viewing lengthy ads before uninterrupted videos or having brief ads mixed with viewing experiences, in an attempt to generate more revenue from the popular video site. […]

San Francisco — Barely time has passed for most of us, AOL’s MapQuest is the oldest mobile mapping application existed than any of its rivals. Even today, MapQuest remains one of the most popular places to get maps and directions online, on Monday took the wraps off a new application for iPhone users called “MapQuest […]

Mountain View, California — In its relentless endeavor to make searching the Web from mobile devices easier, Google, last weekend made some enhancements via voice instead of typing, added search-by-voice for Google Maps and transit directions on Google Android-powered mobile devices. Rather than typing, users can search Google Maps for Android by entering their destination […]

New York — About one year ago, Adobe, The San Jose-based company has developed tools for creating cloud-based productivity suite, while intensifying its focus the company on Monday said that it will move its Acrobat.com Web-based productivity and collaboration services out of beta and offer for-fee subscriptions to provide what the company hopes will be […]

San Francisco — A new social-media-friendly feature has just been added to YouTube. The Google owned popular video-sharing site has been silently incorprating new features into its video sharing service. YouTube announced yesterday that it now allows users to automatically send updates and more easily share their new uploaded videos on Facebook, Twitter and Google […]

Redmond, Washington — Facing a trickled sales for the past three years, the Redmond, Washington, software makers’ Live OneCare anti-malware product is about to be revolutionized with a long-awaited free anti-virus software codenamed “Morro,” currently being tested internally and will be released soon in beta that will focus much more strongly on security and malware […]

San Francisco — Struggling to ramp up its revenue and seize its share of local advertising, Time Warner Inc.’s AOL unit on Thursday went on a shopping spree under the aegis of new CEO Tim Armstrong, and surprisingly enough the company has acquired two local online media companies Patch Media Corp and hipster-oriented events listing […]

Mountain View, California — Google has initiated an experimental tab in the AdWords interface labeled “Opportunities,” according to reports from AdWords Help Experts. A latest addition to the AdWords platform could aid search marketers reap more from their campaigns. The new feature suggests keywords that clients may be interested in adding to their pay-per-click campaigns […]

Sunnyvale, California — Yahoo! Inc., the leading second most U.S. Internet search engine, on Thursday named “Tim Morse,” a 15-year veteran of General Electric, and currently Altera Corp.’s chief financial officer as its finance chief, replacing the recently departed Blake Jorgensen, the latest move by the Internet company to rebuild itself in the image of […]