Mountain View, California -- Google Analytics is one of the most robust offerings by the search giant and with its recent release of Google Analytics new features, it has almost become ubiquitous for a large number of companies reaping benefits from it. The Mountain View, Calif., company has just rolled out another set of pretty impressive new features. It includes “Annotations,” a tremendously useful new feature both to analysts as well as executives, who are usually not up to date on granular details about website activity.

This newly launched “annotations” feature which enables you to make comments and bookmark major campaigns on graphs regarding events that happened on specific days within your statistics for future reference. Although, many people criticize against the amount of data that Google has at its disposal as a result of their analytics offering. This will help to explain a spike or drop in traffic to other members within your organization, without having to dig through the past.

Mountain View, California -- It may be the much-anticipated moment the tech industry has been waiting for as Google apparently seems well prepared to give outsiders a glimpse at its latest vision of the world-changing possibilities of smartphones -- Google has officially scheduled an Android-related press event to be held next Tuesday, January 5 at its Mountain View, California, headquarters.

The Mountain View search giant dispatched invitations to various members of the media Tuesday, without disclosing any specifics about what is in store, to be held just days ahead of the annual CES gadget fest gets under way in Las Vegas.

Mountain View, California -- Companies that are looking for some assistance with their AdWords campaign may now rejoice to receive some thanks to Google. Google has launched a beta search platform that allows people to search for AdWords Professionals those certified by the company who can help manage their campaigns based on location and budget.

On the new Google Professionals Search homepage, people can search by location and budget they wish to allocate on a weekly basis, and allows you to find people who are approved by the Google Adwords Professional certification.

San Francisco -- With all the latest Internet toys, and gadgets, Google has marked the start of the holiday season with the latest in a series of “Postcard Doodles” to mark special occasions and celebrations period. The image, the newest and more innovative designs in an extended tributes from Google, shows a small boat on a mountain lake and a festive building on the shoreline.

Google is famous for their innovative logos that commemorate major events. To start things off, Google is now displaying an image of a post card over the regular logo, rolling out a number of Holiday Wishes logos that they plan on rotating for the rest of the Holiday season, which is followed by the previous day's picture of a palm tree on the postcard that replaces the second half of the usual multi-coloured logo.

Mountain View, California -- Google, which is reportedly busy tracking valuable start-ups, it seems that the Mountain View, company may be on the brink of acquiring yet again another company. This time the search giant is eying a San Francisco based DocVerse, a service that enables users to collaborate around Microsoft Office documents, according to source with knowledge of the deal.

According to published reports from various sources, this deal would be the latest in a string of acquisitions by Google, which recently pledged to make around one acquisition a month. This acquisition could strengthen Google's recent Appjet purchase. Appjet is the maker of Etherpad, which also offers Microsoft Office collaboration capabilities. Google is reportedly shelling out about US $25 million for the startup.

San Francisco -- Search engine giant Google Inc.'s popular video sharing site YouTube has joined Google and Facebook in the latest bid to improve the way they spread across the web by launching its own URL shortener -- Youtu.be. The move apparently comes as the world starts to cut down its URLs to use in the likes of Twitter.

Speaking on the Official YouTube Blog, the video-hosting site said that it hopes cool things will be possible with the new service.

URL shorteners seems to have lived their heyday since earlier this year when every other startup was in the link shortening business, with an increasing number of web users using services such as TinyURL and bit.ly to condense links so that they can be shared more easily on social networking sites such as Twitter, which imposes a limit on the number of characters that can be contained within a single message.

San Francisco -- Yelp has rejected Google's acquisition offer, estimated at about $550 million. TechCrunch, which last week citing anonymous sources said a progressive discussion between Google Inc. to acquire Yelp, the popular review site Yelp was “very likely to close,” now says the deal is off-- and that Yelp CEO and co-founder Jeremy Stoppelman “has walked out for reasons unknown”.

Michael Arrington of TechCrunch wrote that he is not sure what “went wrong that made Yelp turnaround from the deal. Over the weekend they notified Google that they are not interested to sell, say multiple sources.”

Paris -- A French court last week imposed an astounding amount of fine €300,000 ($430,000), against Google Inc., owner of the most popular Internet-search engine, for copyright infringement and ordered the search giant to pull all the scanned books off its site, a Paris court ruled today.

The Paris Civil Court stated that Google breached the French copyrights of two groups representing publishers, editors and authors, for scanning entire books or excerpts that are put on line, “Google has committed acts of copyright violation to the detriment of Le Seuil” and to publisher Editions du Seuil SAS, which filed the lawsuit.

“Google violated author copyright laws by entirely reproducing and making accessible on the site” books owned by Seuil without its permission, the court wrote in a 22-page decision.